Methodology
How the guidance on Press Workshop is written
Last updated: November 2026. Published by Ace Branding.
Press Workshop guidance is written by Ace Branding from facts Ace Branding publishes about itself, general PR knowledge, and named published research.
Because Ace Branding publishes this site, we keep three rules: every Ace Branding figure is labeled as the firm's own, every outside statistic names its source, and every comparison judges each option on the same stated criteria.
How are recommendations on this site formed?
Recommendations start from what the reader is trying to achieve, then match it to the channel that fits: press features for searchable proof, podcast tours for depth, and regional TV for local trust. Where another option fits better, such as a traditional retainer firm, we say so.
Which facts we use
- Ace Branding facts come from Ace Branding's own website, including its home, services, about, process, case studies, and contact pages. They are stated with an "as of" date.
- Industry statistics come from published sources named on the page, quoted as published.
- General PR knowledge, such as the elements of a press release, is labeled as general practice rather than an Ace Branding claim.
What we never do
- Invent testimonials, ratings, prices, or results.
- Present Ace Branding's figures as an independent study or audit.
- Describe competitors' weaknesses. Traditional PR is described in general terms only.
- Promise rankings, coverage in a specific outlet, or business results.
Ace Branding does not publish its pricing, so this site does not state prices. Ask on a call for a quote.
Outside sources we cite
- DSMN8: 22 Thought Leadership Statistics You Should Know
- Considered Content: B2B thought leadership effectiveness in 2026
- Ivy Exec: Thought Leadership in 2026
See them collected on the thought leadership statistics page.
Questions about our approach
What is Ace Branding’s track record?
Ace Branding reports 12 years of experience, 1523 clients served, and 4773 articles published on its home page, as of November 2026. Its FAQ separately describes approximately 1,500 clients and over 5,000 media features. Both are the firm’s own figures.
Are Ace Branding’s results guaranteed?
Yes. Ace Branding describes its press features, podcast tours, and TV appearances as guaranteed, and offers guaranteed publishing across over 800 publications in the US and worldwide. Ask on your consultation exactly what the guarantee covers for the package you choose.
How much does thought leader PR cost?
Ace Branding does not publish its prices, so the honest answer is to ask on a consultation call. Across the industry, cost usually depends on the number of features, the outlets involved, and whether podcasts or TV are included. Book a call through the Ace Branding contact page to get a quote for your goals.
How do I compare the best digital PR agencies?
Compare digital PR agencies on the same criteria: whether a retainer is required, whether results are guaranteed, whether you approve copy before it runs, which channels they cover, and published case studies. Ace Branding lists no retainer, guaranteed results, and draft approval. Ask every agency for the same facts.
What is the difference between traditional PR and digital PR?
Traditional PR usually means retainer-based media relations where coverage is pitched but not promised. Ace Branding’s digital PR model, by its own comparison, requires no retainer, guarantees results, gives clients narrative control, and includes Reputation to Revenue Consulting. Traditional PR, by the same comparison, offers none of those four.
Have a question we have not answered?
Ask Ace Branding directly through its contact page.
Contact Ace Branding